About us

Agent Provocateur is an iconic British brand, selling a range of luxurious lingerie, nightwear, swimwear, ready-to-wear and accessories. Designed to intensify life’s pleasures and celebrate women’s sensuality, we offer long-established classic pieces as well as exciting new collections each season.

We are looking for first- class publishers to join our carefully curated affiliate programme. As a programme member, you can earn commission when your visitors buy from our site.


  • Up to 10% commission on net sales, excluding shipping, taxes and returns
  • Eligibility for commission on sales originating from your site within 30 days
  • Bespoke commission rates with top-performing affiliates
  • Opportunity to run exclusive partnership in exchange for key exposure


  • Weekly affiliate newsletter updating you on all the latest from AP
  • Branded creatives and regularly updated text links
  • Daily updated product feeds
  • Dedicated affiliate team to provide individual and technical support

How to apply

We welcome you to apply. To join the Agent Provocateur affiliate program, please complete the online application here:


Before you can participate we will need to assess your website’s suitability. We receive a high volume of applications each day, and will try to respond as quickly as possible. Should your application be unsuccessful and you’d like to discuss further, please contact us at [email protected]

Please note that all publishers are prohibited from promoting Agent Provocateur through paid search, unless you have a written agreement stating otherwise.